Graphic Designer
Mumbai - Permanent
We’re looking for a Junior Graphic Designer who can translate ideas and briefs into high-impact visual assets across digital platforms. You’ll work closely with senior designers, content, and strategy teams to create visuals that are on-brand, platform-appropriate, and outcome-driven.
We design with psychology in mind; every visual decision is rooted in understanding audience behaviour, emotional triggers, and cognitive response. This role is ideal for someone early in their design career who is execution-focused, detail-oriented, and eager to grow in a fast-paced, agency-style environment where strategy and creativity go hand in hand.
What You Will Be Doing
Core Responsibility
Create scroll-stopping visuals that drive engagement across social media platforms, using principles of visual psychology to capture and hold attention
Translate client briefs into visually compelling content that balances creativity with brand guidelines and audience psychology
Apply colour psychology, visual hierarchy, and behavioural design principles to maximise impact and engagement
Research and apply platform-specific design trends and best practices to maximise reach and resonance with target audiences
Refine and iterate designs based on feedback and performance data, understanding what drives audience action
Maintain organised design files and asset libraries for smooth team collaboration
Work closely with senior designers to ensure brand consistency and psychological alignment across all touchpoints
Strategic Contributions
Develop visual concepts that align with campaign objectives, marketing strategies, and audience psychological profiles
Design platform-optimised assets for Instagram, Facebook, LinkedIn, and other digital channels with an understanding of how audiences consume content on each platform
Create cohesive visual themes that support content calendars and brand storytelling while triggering the right emotional responses
Analyse design performance data and refine visuals based on insights, trends, and what psychologically resonates with audiences
Stay ahead of emerging design trends, cognitive design principles, and competitor strategies to keep work fresh and strategically relevant
Requirements
Skills
2-3 years of professional design experience
A strong portfolio showcasing your work in social media graphics, digital design, branding, or illustration
Expert proficiency in Adobe Photoshop, Illustrator, Figma, and Canva - these tools should be second nature
A sharp eye for aesthetics, composition, typography, and audience engagement
Clear, effective communication skills - you can articulate design decisions and collaborate seamlessly
Strong organisational skills with the ability to manage multiple projects and meet deadlines consistently
A degree in Graphic Design, Mass Media, Fine Arts, Visual Communication, or related field (or equivalent professional experience)
A proactive, problem-solving mindset - we value initiative and independent thinking
Curiosity about design psychology - an interest in understanding why certain visuals work and how design influences behaviour
Due to the high volume of applications, we may not be able to respond to every candidate individually. We genuinely appreciate the time and effort you took to apply to join our team. If your profile aligns with our needs, we'll be in touch.
